WHO WE ARE?
HORECA TREND is an international hospitality media platform delivering industry news, insights, and trends across the hotel, restaurant, café, and catering sectors. With strong regional roots and a global editorial vision, we connect professionals, brands, and decision-makers through high-quality content and multi-channel publishing.
HORECA TREND is an international hospitality media and communication platform that has been publishing since March 7, 2022. Originating from Türkiye, HORECA TREND covers the full spectrum of the hotel, restaurant, café, and catering (HORECA) industries, delivering reliable, sector-focused, and up-to-date content to professionals worldwide.
With years of experience in both publishing and the HORECA sector, we produce high-quality news, interviews, and in-depth articles tailored to industry decision-makers. Our editorial approach combines regional expertise with a global perspective, positioning HORECA TREND as a trusted source for hospitality professionals across international markets.
A Global Publishing Network
HORECA TREND operates across print, digital, and social media platforms, ensuring strong visibility and continuous engagement with the global HORECA community.
Our print newspaper is distributed free of charge at leading international trade fairs and industry events, reaching tens of thousands of professionals every month, while also being delivered directly to key sector representatives.
Our website, www.horecatrend.com, is visited daily by hospitality professionals seeking news, insights, and industry trends.
Through our presence on LinkedIn, Instagram, Facebook, and X (Twitter) under the username @horecatrendcom, we connect with a broad international audience across multiple markets.
UAE Edition: Connecting the Region to the Global HORECA Industry
The UAE Edition of HORECA TREND is designed to spotlight the Middle East’s dynamic hospitality ecosystem while connecting it with global trends, brands, and decision-makers. By focusing on regional developments, international investments, and cross-border collaborations, the UAE edition serves as a strategic bridge between local markets and the global HORECA industry.
What HORECA TREND Offers
Through HORECA TREND, brands and professionals can:
Reach tens of thousands of industry decision-makers directly
Strengthen brand awareness and sectoral reputation
Increase sales opportunities and strategic partnerships
Our publications are closely followed by hotel executives, restaurant owners, chefs, purchasing managers, and catering professionals. If your target audience is the HORECA industry, you are already in the right place.
Corporate Structure
HORECA TREND is a brand of Orbis Medya Bilgi ve İletişim Teknolojileri Ltd. Şti., operating with a strong focus on sectoral media, communication, and international publishing.
Hospitality Intelligence, Based in the UAE HORECA TREND UAE is a hospitality intelligence platform based in the United Arab Emirates, delivering trusted journalism, market insights, and industry connections across the UAE and the wider MENA region. With a strong local focus and a regional perspective, we support professionals, brands, and investors operating in one of the world’s most influential hospitality markets.
To deliver reliable, industry-focused journalism for the global hospitality sector, providing professionals with timely news, insights, and trends that support informed decision-making.
Trusted Journalism
Delivering accurate, industry-focused hospitality news rooted in the UAE market.
Market Understanding
Providing context and clarity behind trends, investments, and business decisions across UAE and MENA.
Industry Connection
Connecting professionals, brands, and decision-makers through content, insights, and events.
To become a leading international hospitality media brand, connecting regional markets with global perspectives and shaping the future of the HORECA industry.
Deliver Trusted News
Providing accurate, timely, and industry-focused hospitality journalism based in the UAE.
Enable Informed Decisions
Turning market developments and data into clear insights for professionals and investors.
Connect the Industry
Bringing together brands, leaders, and stakeholders across the UAE and the wider MENA region.
Through print, digital, and social media publishing, we offer brands and professionals visibility, credibility, and direct access to decision-makers across the global HORECA ecosystem.
UAE Market Intelligence
UAE hospitality market developments, investments, openings, and regulations—tracked with local insight and regional perspective.
Regional Industry Visibility
Editorial exposure and industry presence for UAE-based brands across the wider MENA hospitality ecosystem.
Strategic Insights & Data
Clear, data-driven insights that help UAE-based decision-makers navigate hospitality trends and market shifts.
